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The Creative Industries in Denver

“ A creative economy is the fuel of magnificence.”
Ralph Waldo Emerson

The Creative Industries study provides a new, research-based approach to understanding the scope and importance of the arts to the nation’s economy. The creative industries are composed of arts-centric businesses that range from museums, symphonies, and theaters to film, architecture, and advertising companies. Nationally, more than 548,000 businesses are involved in the production and delivery of America’s creative industries (4.3 percent of all U.S. businesses) and they employ 2.99 million people (2.2 percent of all employees). The creative industries also provide the high-octane fuel that drives the “information economy”—the fastest growing segment of the nation’s economy.

In Denver, there are 2,198 arts-related businesses (including nonprofits) that employed 12,433 people in January 2004. Using reliable Dun & Bradstreet data and geo-economic analysis, Americans for the Arts produced the map below to provide a clear picture of the creative industries in Denver.
The arts mean business!

2,198 Arts-Related Businesses in Denver Employ 12,433 People

The following table presents a detailed breakdown of the creative industries in Denver. The first column (“category”) is the name of the business sector; the second column (“businesses”) lists the number of companies—including nonprofits—in that sector; and the third column (“employees”) indicates the number of people employed by those companies. Totals are listed at the bottom of the table. Preliminary analysis suggest an under-representation of nonprofit arts organizations in the Dun & Bradstreet database, and consequently, in the data below. The source of these data is Dun & Bradstreet; they are current as of January 2004.

CATEGORY BUSINESSES EMPLOYEES
Museums and Collections 41 1,004
  Museums 35 832
  Zoos and Botanicals 3 166
  Historical Society 2 4
  Planetarium 1 2
Performing Arts 302 1,742
  Music 167 830
  Theater 6 20
  Dance 1 12
  Opera 1 15
  Services & Facilities 78 556
  Performers (nec) 49 309
Visual Arts/Photography 780 2,652
  Crafts 61 345
  Visual Arts 80 125
  Photography 479 1,642
  Services 160 540
Film, Radio and TV 277 2,788
  Motion Pictures 214 1,067
  Television 43 1,565
  Radio 20 156
Design and Publishing 752 3,829
  Architecture 227 1,660
  Design 307 766
  Publishing 10 17
  Advertising 208 1,386
Arts Schools and Services 46 418
  Arts Councils 1 2
  Arts Schools and Instruction 38 394
  Agents 7 22
GRAND TOTAL 2,198 12,433

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