Fall 2006
Cultural and Heritage Tourism Alliance Conference
NEW
on the CHT Website
National Trust Historic Sites Adapt for Today's Travelers
Scanning the States
Washington Buzz
TIA Odyssey Awards
American Bus Association
Top 100 Events
Calendar
Mission
Partners in Tourism: Culture and Commerce is a coalition of cultural service organizations, the travel industry, and federal agencies that provides a forum for collaborative research, education, promotion and advocacy with the common goal of advancing the role of culture and heritage in the travel and tourism industry.
National Partners
>Alliance of National
Heritage Areas
>American Association
of Museums*
>Americans for the
Arts*
>Cultural & Heritage
Tourism Alliance
>Federation of State
Humanities Councils*
>National Assembly of
State Arts Agencies*
>National Conference
of State Historic
Preservation Officers*
>National Geographic
Society
-Sustainable Tourism
Resource Center
>National Trust for
Historic Preservation*
- Heritage Tourism
Program
>Travel Industry
Association of America
- Tourism Works for
America
Federal Corresponding Partners
>Advisory Council on
Historic Preservation
- Heritage Tourism
- Preserve America
>National Endowment
for the Arts*
>National Endowment
for the Humanities*
>Institute of Museum
and Library Services*
>President’s Committee
on the Arts and
Humanities*
>U.S. Department of
Agriculture
- Forest Service
- Natural Resources
Conservation
Service
>U.S. Department of
the Interior
- Bureau of Land
Management
- National Park
Service
-Heritage Areas
>U.S. Department of
Transportation
- Federal Highway
Administration
- National Scenic
Byways Program
* Founding Member
Cultural Heritage Tourism News
is published by:
© 2006
Partners in Tourism: Culture and Commerce
Editor
Carolyn Brackett
Assistant Editors
Amy Webb
Verna Romero
GOT NEWS?
Send program updates, new initiatives and case studies to cht@nthp.org |
8th Annual Cultural & Heritage Practitioners Conference
Slated for Atlanta, November 8-10
In 1998, San Diego served as the first host for a small gathering of professionals who were either working in or beginning to consider the fields of the arts, cultural and heritage development as a key component of destination marketing programs. This early forum, which drew around 30 attendees, offered an exciting platform from which practitioners began exchanging ideas around the evolving sector of cultural and heritage tourism.
 In 2006, when Atlanta hosts the 8th Annual Conference, November 8-10, and the first in the southeast, attendance is expected to grow to 150 practitioners from around the United States and Canada. The Atlanta conference agenda is designed to stretch beyond “Cultural Tourism 101” in order to provide delegates with the latest look at best practices, technology advances and an opportunity to explore and share successes and challenges. Three days of captivating and engaging workshops have been planned by a national steering committee with representatives from most U.S. regions and Canada.
Sessions will include expert speakers discussing the latest trends affecting cultural tourism, successful program models from across the country, maximizing marketing budgets, conveying the value and worth of programs and destinations, and utilizing cutting-edge technologies.
A conference highlight will be a workshop on interpreting the Civil Rights Era, hosted at the Jimmy Carter Presidential Museum and Library. One of the world’s leading visionaries, Ambassador Andrew Young, will open the session.
Following will be a panel discussion with Andy Ambrose, executive director of the Tubman African American Museum; Dr. Lawrence Pijeaux, president and chief executive officer of the Birmingham Civil Rights Institute and Dean Rowley, historian for the Martin Luther King Jr. National Historic Site. Participants will have the opportunity to experience an engaging and intriguing panel discussion with a Q&A session on cultural sensitivity issues in tourism development.
In addition, attendees will be treated to an opening reception on November 8 at the new Georgia Aquarium, the world’s largest aquarium which has  already attracted its 3 millionth visitor in its first nine months of operation. A closing reception at the newly expanded High Museum of Art, where guests can enjoy the first collection of Louvre Atlanta - an unprecedented three-year collaboration between the High Museum and the Musee du Louvre - will wrap up three days of learning and networking.
Post conference excursions will offer attendees the opportunity to stay and see more of metro Atlanta and Georgia.
To register on-line and retrieve the most up-to-date conference information, visit www.chtalliance.com. Presenting sponsors for the 8th Cultural & Heritage Tourism Alliance National Conference include the cultural & heritage marketing department of the Atlanta Convention & Visitors Bureau, the Georgia Council for the Arts and the Georgia Department of Economic Development.
The Cultural & Heritage Tourism Alliance is an association of professionals engaged in promoting the arts, culture, history and heritage for their towns. The Alliance’s mission is to 1) to strengthen cultural and heritage tourism and address shared challenges in the travel industry.
2) advocate for the value of cultural and heritage tourism. 3) provide an annual forum for professional development and 4) promote the integration of culture and heritage into a broad range of economic development strategies.
For more information, contact:
Barbara Steinfeld – CHAIR- CHT Alliance
Director of Tourism
Portland Oregon Visitors Association
barbara@pova.com
(503) 275-9778
Jo Ann Haden-Miller, Conference Host
Director of Cultural & Heritage Marketing
Atlanta Convention & Visitors Bureau
jhadenmlr@atlanta.net
(404) 521-6659
Return to CHT Home Page
|
